15 & 16
OCT 2024
15 & 16
OCT 2024
Our event welcomes thousands of cafe industry professionals through its doors every year – each representing an opportunity for you! By setting up your booth, You’ll be positioned in the world’s liveliest B2B coffee and cafe marketplace, interacting directly with your core audience nonstop for two days!
It’s hard to stake your claim in the highly competitive cafe market – this event allows you to establish yourself actively among your peers. In this lively B2B marketplace, you’ll meet buyers and fellow exhibitors alike, able to leave a positive impression on the industry. Use your time here to help build the brand story your company deserves.
Attendees to our shows have real decision-making power. Our pre-qualification process guarantees exhibitors visitors with genuine purchasing authority, whether coffee buyers, cafe owners, or catering professionals. We reach out to professionals across the cafe industry, all eager to source specialty coffee beans, advanced machines, and everything in between!
78%
of visitors are owners/directors
Over 83%
of visitors have purchasing authority
Over 85%
of visitors attend to try, test and buy the latest innovations in the industry
“Wow - it was great to have two packed sessions at the Coffee Shop Expo over the last two days - great to see that there are loads of people following their dream to #startupacoffeeshop”
Our exhibitors can benefit from a range of crafted marketing materials, rolled out to ensure maximum attention to your booth. Get to know our marketing offerings below.
Social Media
In a social media partnership with us, we’ll use the world’s most energetic digital channel to drum up buzz for your booth. Our marketing team will whip up some fresh materials, such as banners, graphics, and posts that can be shared on both our and your social media channels. This campaign will keep our combined following updated on your involvement.
Newsletter Marketing
Our newsletter marketing approach takes two paths. One is featuring you in our in-house cafe newsletter which we send out to thousands of contacts, exhibitors, and attendees. Another channel is building original newsletters to send out to your contacts, giving them the inside scoop on your involvement in the show!
Blog Content
We can put the spotlight on you in one of our industry blogs. These posts are optimised for SEO and easy reading, announcing your exhibition to generate organic traffic. The process can be as collaborative as you want, whether you want to write the blog yourself or give us free rein – either way, we’ll bring your story to the masses.
Microsite
All our exhibitors get a microsite on our website, optimised with metadata for maximum traffic. On this page, you can share exactly what you’ll be bringing to the show with total authority on what’s posted. Links will be embedded into the page, so you can receive show bookings and direct visitors to your website.
